Trump’s Inaugural: An Opportunity to Advance a Public Cause

With all the publicity surrounding President Trump’s inauguration, many are wondering whether any “A-list celebrities” will perform. So far the majority of them have declined, either because they fear public scrutiny or are staunch Clinton supporters unwilling to move forward.

The prevailing rationale is if one were to participate in the ceremony and its related festivities, it would be tantamount to signing away one’s career as well as endorsing a president whom they feel opposes their personal beliefs. Well, that’s what most have come to believe anyway, in particular Simon Renshaw, manager of the The Dixie Chicks:

“If anyone does do it, I hope that the check that they get is in the nine figures. Because it’s probably the last check they’re ever going to get. No one is prepared to normalize what is going on in the country right now.”

But with many of those not wanting to get “too involved,” this has arguably opened up previously unknown opportunities to individuals who would otherwise find it hard to land a gig of this scale.

Think back to the first inauguration of President Obama when designer Jason Wu made a white chiffon gown for his wife, Michelle Obama. Prior to the globally televised event, he had already garnered some media coverage from earlier clients like January Jones and Ivana Trump. However, it wasn’t until the world saw Michelle Obama adorned in his creation at the 2009 inaugural ball that his career really took off, and he rose to prominence as a fashion designer.


“I can’t believe it. It’s crazy,” Wu told The New York Times Monday night. “To have done it once was already the experience of my life. To have a second time is tremendous.”

The Allentown-bred entrepreneur, Thom Browne, also went from being a not-so-known men’s suit designer to a man of status after his outfit for Michelle Obama aired front and center during her husband’s second swearing-in.


What better way to become newsworthy than to stand out on stage and receive global exposure at the highest level? Such publicity provides benefits that outweigh its risks.

Look at it this way. If you’re an aspiring performer, now is the time to get your moment in the spotlight or, perhaps more altruistically, to advance a cause close to your heart. The inauguration is essentially an unconventional platform for you to bring an issue to public attention–whether it be for deforestation or funding music education. Use the coverage as a medium to build recognition for your initiatives; explain in your interviews why you did what no other celebrity dared to do. Show the world just how important it truly is.

Regardless of whether one agrees or disagrees with Trump, it’s important to recognize the inherent influential power of the presidential inauguration. No one will be able to ignore you, not even the media. And long after everything is over, your international presence will carry on into 2018, maybe even beyond. That’s the potential this single day can bring. Seize it.

What are your thoughts? Please share them in the comment section below.

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